EduCycle by Neste – Climate Change Gamified
EduCycle is an educational augmented reality game for school children. It teaches children how to reduce their personal carbon footprint by simulating their energy, food and traffic choices in the game’s physical map board. Players can then see their choices come alive on the mobile app. The main objective is to balance between human and environmental needs by making smart choices with limited resources.
Cannes Lions 2018 – Shortlist in Creative Data
Eurobest 2017 – Bronze in Creative Data
RESULTS:
547M Video Views
7.1M Shares
245k Comments
900 News Articles
3B Media Impressions
